About

In the late 90s someone asked me, "What's this web thing?" I quickly figured out the easy answer and was hooked. Years later, I'm an experience specialist who's still exploring the ever-complicated answer.

These days, in addition to web and digital perspectives, I address experience needs for customer engagement, new products and interfaces, research projects, strategic development, service design, and business planning.

With a Master's of Information Science from the University of Michigan and my roots in anthropology, human and computer interaction, team facilitation, and business development, I use experience-centric thinking and mixed-methods research to find clarity for clients and teams.

I am a systems-thinker with a love for figuring out the small details. My sweet spot is the intersection of experience research, design, applicable insights, and business impact. Equally, I like doing the nitty-gritty work and organizing the processes, knowledge management, and ongoing analysis needed for strong experience practices.

I love both doing the applied work and teaching others to do so. Whether embedded with a team or consulting, I have delivered impactful research and strategies that have transformed products, increased engagement successes, and established long-standing research operations.

I enjoy uncovering insights and solving challenging experience questions alongside designers, technologists, content strategists, marketers, and business planners. My clients have included individuals, non- and not-for-profits, government organizations, and Fortune 500 companies.

When not focused on experience strategy, you may find me tinkering with an espresso machine, messing up a kitchen, digging in a garden, or hiking a muddy trail. I love emoji-filled messages. I will travel far for a good cappuccino. And, oh, I really, really like good bad jokes.